[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/spsn-lbc.cz\/novy-design-pro-hotel-local-pack-se-zacal-objevovat-ve-vyhledavani-google\/#Article","mainEntityOfPage":"https:\/\/spsn-lbc.cz\/novy-design-pro-hotel-local-pack-se-zacal-objevovat-ve-vyhledavani-google\/","headline":"Nov\u00fd design pro Hotel local pack se za\u010dal objevovat ve vyhled\u00e1v\u00e1n\u00ed Google.","name":"Nov\u00fd design pro Hotel local pack se za\u010dal objevovat ve vyhled\u00e1v\u00e1n\u00ed Google.","description":"Hotel local pack od Google m\u00e1 nov\u00fd design a p\u0159idal dal\u0161\u00ed slot pro \u010dty\u0159i dal\u0161\u00ed polo\u017eky. \u00a0 Google vypou\u0161t\u00ed nov\u00fd design pro to, jak se vlastn\u011b bude zobrazovat v\u00fdsledek vyhled\u00e1v\u00e1n\u00ed pro hotely v\u00a0samotn\u00e9m j\u00e1dru internetov\u00fdch v\u00fdsledk\u016f vyhled\u00e1v\u00e1n\u00ed. Nam\u00edsto oby\u010dejn\u011b vypadaj\u00edc\u00edho local pack, Google tro\u0161i\u010dku pozm\u011bnil fas\u00e1du, aby Hotel local pack vypadal v\u00edce jako nov\u00fd redesign…","datePublished":"2026-05-26","dateModified":"2026-05-26","author":{"@type":"Person","@id":"https:\/\/spsn-lbc.cz\/author\/#Person","name":"","url":"https:\/\/spsn-lbc.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/2d2e3fdaba6370eba756fb4048c695326686ff29010a0df4d58b27c20544521d?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/2d2e3fdaba6370eba756fb4048c695326686ff29010a0df4d58b27c20544521d?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"spsn-lbc.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"url":"https:\/\/spsn-lbc.cz\/novy-design-pro-hotel-local-pack-se-zacal-objevovat-ve-vyhledavani-google\/","wordCount":280,"articleBody":"Hotel local pack od Google m\u00e1 nov\u00fd design a p\u0159idal dal\u0161\u00ed slot pro \u010dty\u0159i dal\u0161\u00ed polo\u017eky.\u00a0Google vypou\u0161t\u00ed nov\u00fd design pro to, jak se vlastn\u011b bude zobrazovat v\u00fdsledek vyhled\u00e1v\u00e1n\u00ed pro hotely v\u00a0samotn\u00e9m j\u00e1dru internetov\u00fdch v\u00fdsledk\u016f vyhled\u00e1v\u00e1n\u00ed. Nam\u00edsto oby\u010dejn\u011b vypadaj\u00edc\u00edho local pack, Google tro\u0161i\u010dku pozm\u011bnil fas\u00e1du, aby Hotel local pack vypadal v\u00edce jako nov\u00fd redesign vyhled\u00e1v\u00e1n\u00ed hotel\u016f, kter\u00fd jsme mohli vid\u011bt p\u0159ed n\u011bkolika t\u00fddny.\u00a0Co se zm\u011bnilo? Nejv\u011bt\u0161\u00ed rozd\u00edl je v\u00a0tom, \u017ee nyn\u00ed Google ukazuje \u010dty\u0159i hotely v\u00a0seznamu nam\u00edsto t\u0159\u00ed. U\u017eivatelsk\u00e9 rozhran\u00ed vypad\u00e1 taky \u00fapln\u011b p\u0159ed\u011blan\u00e9. Google tak\u00e9 m\u00e1 nov\u00fd koloto\u010d na sam\u00e9m vrcholu u filtru s\u00a0top volbami, obl\u00edben\u00fdmi u host\u016f, levn\u00e9, luxusn\u00ed a v\u00edce. Data filtr je st\u00e1le navrcholu, ale hotel pack ztratil n\u011bkter\u00e9 rychl\u00e9 filtry pro cenu, hodnocen\u00ed, t\u0159\u00eddu hotelu a vybaven\u00ed, nam\u00edsto toho jsou v\u0161echny v\u00a0dan\u00e9m koloto\u010di.\u00a0Pro\u010d by n\u00e1s to m\u011blo zaj\u00edmat?Ti market\u00e9\u0159i nebo webmaste\u0159i, kte\u0159\u00ed operuj\u00ed na poli hostitelstv\u00ed, by ur\u010dit\u011b tyto zm\u011bny cht\u011bli a m\u011bli zaznamenat. Nyn\u00ed je tam p\u0159idan\u00fd v\u00fdsledek pro dal\u0161\u00ed hotel, kter\u00fd se nyn\u00ed m\u016f\u017ee uch\u00e1zet ve stejn\u00e9m hotel packu, jako p\u0159edt\u00edm. A nav\u00edc k\u00a0tomu v\u0161emu, jsou tam nov\u00e9 filtry a pokud se hotel um\u00edst\u00ed n\u011bkde v\u00a0Top volby, m\u016f\u017ee z\u00edskat daleko v\u00edce pozornosti pro sv\u016fj hotel, ne\u017e kdyby byl ve filtru pro \u201elevn\u00e9\u201c.                                                                                                                                                                                                                                                                                                                                                                                                "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Nov\u00fd design pro Hotel local pack se za\u010dal objevovat ve vyhled\u00e1v\u00e1n\u00ed Google.","item":"https:\/\/spsn-lbc.cz\/novy-design-pro-hotel-local-pack-se-zacal-objevovat-ve-vyhledavani-google\/#breadcrumbitem"}]}]